Overview

RESPONSIBILITES

• Assist with campaign set-up (IO’s, creative tickets, tracking, trafficking ads in creative, etc.)
• Provide project and administrative support for marketing team
• Conduct competitive analysis and market research
• Develop and research data for campaign expansions
• Assist with day-to-day search marketing activities across multiple DSPs (DBM, Appnexus, Mediamath, etc.) including creative testing, campaign optimizations, budget management, etc
• Provide support for the preparation and presentation of marketing presentations
• Ad hoc reporting & projects as needed

REQUIREMENTS

• Bachelors (or equivalent) in Business/Marketing OR equivalent combination of experience and education
• Knowledge of direct response marketing, with a general understanding of digital marketing
• Demonstrates strong attention to detail & ability to problem solve
• Exhibits solid written and oral communication skills with peers and manager
• Strong organizational skills to track progress, analyze/report on data/results.
• Ability to quickly learn new tools and technologies