Overview
We are looking for an exceptional product leader to run new ad format launches. This talented individual will work closely with Engineering and Operations to create scalable ad formats from experiments designed and validated from the YieldMo Ad Format Lab, a one-of-a-kind design group focused on creating exceptional advertising experiences. The role will also involve working directly with prominent publishers, advertisers, agencies and consumers to ensure YieldMo’s ad products are tasteful, highly profitable, and distinctly YieldMo.
Responsibilities:
● Own new ad format roadmap and product launches from YieldMo by working with Design and Engineering to ensure products are ready for production, as well as work with Publisher and Advertiser teams to provide the necessary operational tools to launch these new products
● Work closely with the Optimization team to analyze results and prioritize future tests and analysis
● Work collaboratively with a growing team of Designers and Developers to identify promising product opportunities and provide technical feedback on early creative concepts
● Communicate well defined requirements concisely and with credibility
● Be a thought leader in mobile technologies, design patterns, and implementation best practices
● Iterate and improve existing product and engineering architecture for ad formats and A/B testing
Sensibilities:
● You are a self-starter and take ownership of your piece of the puzzle
● You communicate very efficiently and often; when you speak people listen
● You are curious about the state of Technology, have a strong point of view about your work, and hold yourself to high standards
● You are comfortable with ambiguity and help turn conversation into action
● You are energized by the pace of a tech startup
Requirements:
● Deep knowledge and solid experience of product development
● Hands-on experience optimization and analysis tools
● Good understanding of programming fundamentals, software design patterns and architecture processes
● Ability to learn quickly and find clever solutions